Marketing

Marketing is the assistant that gets the word out. It turns a rough idea into a campaign brief, writes the launch copy, drafts the emails and posts, finds the logo or deck you need, and puts the launch on the calendar.

What it will do#

• Turn a campaign idea into a one-page brief.
• Draft launch posts, announcement emails, and social posts.
• Write customer-facing release notes from what shipped.
• Check copy against your naming and wording rules before it goes out.
• Find existing assets in your files.
• Research keywords, rankings, and competitors' top pages in Ahrefs for SEO briefs.
• Draft landing page copy, magnetic hooks, and short social posts.
• Draft email campaigns: a welcome, a note when a cart is left, and a win-back.
• Put launches and review meetings on the calendar.

For marketing teams and agencies#

Marketing can run the day to day work of a marketing team, for your own company or for each of your clients:

• Social media. Plans a content calendar, writes a week of posts for each network with the time each one goes out, and schedules each post through Blotato, Buffer, or Ayrshare once you approve it. It reads comments and messages and drafts the replies.
• Paid ads. Builds search and social campaigns as a sheet, checks that conversions are tracked, reviews search terms and spend against your monthly plan, and reports results every week. When your ad accounts are connected, every change in them waits for your Approve, because it spends your money. Budgets are always yours to set.
• SEO. Researches keywords, writes briefs and articles, finds pages that lost traffic, and checks your site for technical and local search problems.
• Email. Writes newsletters, welcome and nurture sequences, keeps your lists in clean segments, and finds out why mail lands in spam.
• Reports. Keeps one weekly scorecard across channels and writes a monthly report for each client from your connected tools, as real spreadsheets.
• Agencies. Onboards each client, keeps a voice guide per client, bundles the week's work for sign off, and keeps every client's work apart.

Hire the Marketing agency company to start with five Marketing assistants (an account lead, social media, paid ads, SEO and content, and email and reporting), or hire one ready-made assistant: Sola for social media, Milo for paid ads, Kai for SEO, Ivy for email, or Vega to lead client accounts. Each comes with routines you can turn on, such as the weekly numbers on Mondays and the monthly client reports.

Posting on social media starts switched off for every company. When you want posts to go out, change that rule in Settings so each post asks for your Approve instead.

For creators#

If you are a YouTuber or an Instagram or TikTok creator, Marketing works as your video team:

• Plan a video from an idea: the hook for the first seconds, the script, the shot list, the title, the thumbnail idea, and the caption and hashtags for each channel.
• Make the pieces in your studios: a thumbnail or brand design in Canva, a short AI clip or image in Higgsfield, or an avatar video that reads your script in HeyGen. Each one waits for your Approve, because it is billed to your account with that studio.
• Publish the finished video to YouTube, Instagram, or TikTok. Every upload waits for your Approve, and new uploads stay private unless you ask for public.
• Read how your videos did and tell you what to make next.

Skills#

More skills arrive from StellarFirm's skill library without an app update, such as positioning, messaging, an ideal customer profile, SEO briefs and keyword gaps, landing page copy, nurture email sequences, A/B test plans, campaign results readouts, scheduled post batches, search campaigns, search term reviews, ad spend checks, weekly marketing numbers, client reports, client voice guides, and proposals. The skills above stay available even when the library cannot be reached.

Integrations#

Example goals#

• Announce a new feature to your waitlist.
• Plan a launch week from brief to calendar.
• Turn the last release into a changelog entry and two social posts.
• Proofread a landing page before you publish it.
• Schedule next week's posts for a client, one approved post at a time.
• Get a monthly report for each client from your connected tools.

Prompts for when it opens#

Marketing, we are launching [product or feature] to [audience]. Write a one-page campaign brief with the goal, the message, the channels, a timeline, and how we will measure success.

Marketing, draft a launch post for [feature]. Keep it under [number] words, lead with what it does for [audience], and hold it as a draft for my approval.

Marketing, draft an announcement email to [list or segment] about [news]. Give me the subject, the preview line, the body, and a clear call to action. Do not send it.

Marketing, write three short social posts about [news] for [channel]. Vary the angle, and do not post anything.

Marketing, I want a YouTube video and a vertical Short about [topic]. Give me the hook, a script, a shot list, three title options, a thumbnail idea, and captions for Instagram and TikTok.

Marketing, upload this video to YouTube as unlisted with the title and description we agreed on, and send it to my TikTok inbox: [link]. Wait for my Approve.

Marketing, turn these shipped changes into a customer-facing changelog entry: [list of changes]. Explain the benefit, not the code.

Marketing, check this copy against our naming and wording rules and flag any claim we cannot back up: [paste copy].

Marketing, find the latest [logo, deck, or brand guide] in our files and tell me where it lives.

Marketing, put the launch of [feature] on the calendar for [date], with a review meeting two days before. Show me the events before you create them.

What it never does#

It writes only from facts you give it or files it can read, and it does not invent claims about your product.